When we ask our clients why they’re our clients, it always comes down to two things: 1) They like our work. 2) They like working with us.

For 15 years, we’ve focused on building a team of passionate professionals who truly believe in the power of smart, creative communications. 

Take a second to learn more about our “Pita Peeps” – and then come meet them in person. But don’t say we didn’t warn you: their enthusiasm is contagious.

Paul PitaPaul has an amazing ability to build consensus among groups of people with individual agendas and points of view. You often can find him listening and engaging groups through creative, thought-provoking discovery exercises that ultimately lead to brand and marketing strategies that get results.

In his life before The Pita Group, Paul developed advertising campaigns for clients including Spaulding, The National Hockey League and Coca-Cola. He is past president of the Connecticut Art Directors Club, and has donated pro bono creative services for organizations including the March of Dimes Connecticut Chapter, Taste of Hartford, Rebuilding Together Hartford, Trust House, Riverfront Recapture, HARC, Park Road Playhouse, M.A.D.D. and the Multiple Sclerosis Foundation. Currently, he serves on the Board of Directors for the United Way of the Central and Northeast Connecticut and Golf Fore the Kids, an organization that benefits The Hole in the Wall Gang.

Paul was named to the "40 under 40" list by the Hartford Business Journal in 1999, and has been recognized internationally for his creative concepts and advertising development. He often makes national presentations on the importance of brand education and empowering employees to deliver on the brand promise each and every day, as well as using social media to build and motivate brand communities.

Kim PitaKim has more than 20 years of experience as a research strategist, professional writer, editor and public relations professional. She is a lead marketing strategist for the agency, working on critical strategies for Fortune corporations, state departments and non-profit organizations. Before starting Pita in 1996, she worked in Washington, D.C. as a press secretary. Her perspectives on advertising have been published in the Hartford Business Journal, and she often makes presentations on overcoming stress and work/life balance.

An active philanthropist, Kim serves on the board of directors of the Connecticut Business and Industry Association (CBIA), the Girl Scouts of Connecticut and Hartford Children’s Theatre. She is a member of the Public Relations Society of America and National Association of Women Business Owners, and was the recipient of the March of Dimes Connecticut Chapter’s 1997 Rookie Volunteer of the Year award. In 1999, she was named to the “40 under 40” list by the Hartford Business Journal, and was honored with an Alumni Achievement Award from her alma mater, Framingham State College, in June 2006.

A passionate writer, she publishes personal writings on her blog, peaceofpita.com, and is working on her first memoir. She reads memoirs for inspiration, and loves to takes weekend scrapbooking trips, laugh with her two children, discover new music and log on to Facebook. “I’m an addict!” she admits.

Lisa SantoroA self-proclaimed “design geek,” Lisa is passionate about her work. She began as a designer with Pita in 1997, working her way up to design director. In this role, Lisa oversees the design team, weighs in on all creative projects—including websites, advertising, brand identity systems, presentations and collateral materials—and works as a designer on multiple projects.

Prior to coming to Pita, Lisa worked at a few small agencies and freelanced for a wide range of clients, from CIGNA to John Frieda. An award-winning designer, she has been recognized for her typographical and design solutions by How magazine, the Connecticut Art Directors Club and the Advertising Club of Connecticut, to name just a few.

When not designing for Pita, Lisa is designing books, traveling, spending time with her nieces, watching movies or scouring the aisles of HomeGoods for home decor inspiration. Occasionally, she jumps out of planes. “A lot of people don’t know, but I have an adventurous side to me!”

Lisa lives by two mantras: “Life is short. Make the most of it” and advice she received from her father – “Always do what you love.”

Marje MedzelaWhat makes Marje the best person for this job? In addition to her supreme organizational skills and ability to get along with everyone, she once took a seven-year hiatus from marketing and advertising to run a restaurant with her husband. “I feel I can take on any client challenge after doing that!” says Marje. And she does. As director of account services, Marje is the liaison between the client and Pita teams, charged with keeping projects organized, on budget and on schedule. She also manages all day-to-day account activities, and even occasionally takes on a production assistant role on video shoots.

Marje’s career began in the marketing department at the Hartford Courant, where she coordinated, implemented and budgeted advertising and marketing programs for the publication. After seven years, she entered into the agency environment, working in management positions at Avid Design and O’Neal & Prelle, Inc.

In her free time, Marje spends time with her husband and golden retriever and works out with the “AM Gymmies,” a group of friends who meet at the gym each morning.

Steve LatronicaAs director of interactive development, Steve focuses on organically growing the interactive division. He oversees the development and integration of all new systems and applications as well as enhancements to already existing systems and applications. Steve also manages complex and multi-faceted technology projects, from requirements gathering to launch.

Steve is experienced in a diverse array of programs, applications and techniques, including various customer relationship management (CRM) platforms, search engine optimization and social media. Pita’s resident website analytics expert, he has received Google Individual Certification in Google Analytics and CompTIA A+ Certification in IT. Steve is also proficient in Windows and Linux Server Administration, as well as Javascript, CSS, PHP and HTML.

Before joining Pita, Steve was a systems administrator at Ovation Benefits Group, New England’s leading employee benefit firm, where he was responsible for keeping the network healthy, up-to-date and running efficiently.

Steve began his programming career at the age of 13, when he created a basic search engine. After a few months, he sold the site on eBay for $400. Several years later, he learned that the domain was auctioned for more than $10,000. “Needless to say, I wish I held on to that domain name!” Steve laments.

One gain from his childhood was the best piece of advice he ever got, which came from his father. “He said, ‘You will always find a way.’ Sometimes you are dealt with less than desirable circumstances, but at the end of the day, no matter how difficult things may be, you always find a way get through it. I always keep that in the back of my mind; no matter what I'm facing, I'll always find a way to get by.”

Follow Steve on Twitter @slatronica

After taking a video class on a whim while studying photography, Rachael knew she’d found her passion – and never looked back. Fast forward a few years later to today, where she serves as director of video production with The Pita Group. In this role, she wears multiple hats as a video producer, director, editor and animator.

She is involved in every step of the production process, from conceptualizing broadcast and online video concepts to directing shoots and editing footage. The result: numerous award-winning videos (just look at our trophy shelf!).

Rachael began her career in Baltimore, where she worked on post-production aspects of film and video campaigns at TBC, Inc., a full-service advertising agency whose clients included Yellowbook, Haribo, Smart Balance, Hollywood Casinos, Hair Cuttery, MinuteClinic and Wall Street Journal.

When she’s not behind the camera or in the editing suite, Rachael can be found watching her favorite bands perform, drooling over fashion blogs, creating amazing works of art on Draw Something (check her out; her username is shawful) or watching “horrible reality television.”